Set up to ensure the quality of PML Group advertising campaigns was being met and maintained, our remit has expanded over the years to cover new services such as site mapping, site classification, photography, competitive market information and outdoor advertising advice service.
Poster Audit Bureau is the division of PML Group that carries out 100% monitoring of out of home panels each and every cycle. This equates to over 20,000 advertising panels being inspected every 2 weeks. Through PAB, PML Group clients are guaranteed that every ooh panel they book will be inspected and that all is in order with their campaign. It will ensure any damages, mis-postings etc…are picked up and remedied as soon as possible, thereby protecting the investment made by our clients in the medium.
Part of the PAB service is to provide our clients with photographs of their campaigns on the street. Throughout the year our clients are also provided with photos of competitor campaigns, ensuring they are kept up to date with their category activity on the out of home medium as it happens.
2016 saw us introduce Posterwatch LIVE our exclusive new online service which enables clients to search, view and download OOH images from desktop or mobile. This new system enable users to access current designs and search for older designs via the Posterwatch database.
Through our extensive monitoring service, Poster Audit Bureau has expanded the services that it provides to PML Group clients. Below are the main services Poster Audit Bureau can bring to your out of home advertising campaign.
Our team of inspectors take photographs of every out of home and ambient media campaign that hits the streets. We provide photos of campaigns in-situ within the first few days of posting.
Our database of photographs stretches back over 20 years and covers more than 48,000 out of home executions.
Established in 1993 and operating on a 32 County basis, Poster Audit Bureau is a division of the PML Group of companies.
We are responsible for providing a number of key services to our clients in various aspects of their out of home advertising needs. Initially set up to ensure the quality of PML Group advertising campaigns was being met and maintained, our remit has expanded over the years to cover new services such as site mapping, site classification, photography, competitive market information and outdoor advertising advice service.
Our experience, our independence and our integrity ensure we bring transparency and accountability to all out of home advertising campaigns placed through PML Group companies.