AIB is backing you doing you, as they are offering personal loans from €1,000 all approved within 3 hours. The bank’s central theme of the campaign plays on the concept of the waiting game and putting off something that thing you would love to do. A clever tie-in with the time led marketing message of AIB’s loans.

Source out of home worked with Starcom on the Outdoor planning with creative by Rothco. The campaign has taken over Pearse street station with a total station domination incorporating branded station ticket barriers and commuter dPods.

So why wait…whatever you’re planning for – a new car, home improvements, that away match you promised- you can turn your plans into a reality… pretty quickly too!

Spiderman is back on the big screen from the 5^th of July, for the latest instalment in the franchise, Spiderman Homecoming.

After his debut in Captain America: Civil War, Peter Parker begins to navigate his newfound identity and attempts to balance his life in high school with his career as the web-slinging superhero Spider-Man. Directed by Jon Watts, the film stars Tom Holland as Spiderman, Robert Downey Jnr as Iron Man and Michael Keaton, as the evil villain Vulture.

In the lead up to the film’s release, Sony Pictures is running an OOH promotion. Planned by OMD and Source out of home, the campaign is running on Transport formats T-side and Capital T, digital screen in malls close to cinemas and Green Screen in anticipation of the movie’s release.

The Vikings have made their maiden voyage to Ashbourne. The Viking Voyage is the newest ride experience to open in Tayto Park, as it continues to add new attractions. With over 10,000 tonnes of concrete, 500 tonnes of steel, 1.7million litres of water and 5,000 bundles of straw, the flume track is 700m, takes about 5 mins and reaches speeds of 60kph.

Tayto wanted to create a huge splash to celebrate the opening of Ireland’s largest flume ride and we planned something extra special to promote the opening of the water ride. Currently, a Viking long boat is teetering on the edge of a building on Camden Street. The idea around the 3D banner was that we wanted to re-create the (terrifying) moment when you are about to drop on the ride and bring it to life in a fun and innovative way.

The campaign was planned by Vizeum and Source ooh, creative adapted by PML Group’s in-house team of designers, Design+, and the special built by Big Picture Media.

With the kids finishing up in school and the summer well underway, it is the perfect timing for the opening of the new attraction… all just 30 minutes away from Dublin.

In addition, Tayto is running copy on 48 Sheets, Bus Shelters and Super Rears for maximum roar in Dublin.

Pictured (L-R): Kim Irwin (Vizeum), Pat Cassidy (PML Group), Niamh Reynolds (Tayto Park), Fiona Kelly (Source ooh), Peter Forde (Vizeum) 

The campaign named ‘We’re Open’ is running in anticipation of Dublin’s LGBTQ Pride parade, taking place on Saturday 24th June. Smirnoff is showing their support with their new colourful campaign.

With a series of playful OOH adverts, planned by Carat with Source OOH and creative by 72andsunny, the campaign is displaying on Green Screen, Golden Square, 48 Sheet and T-Side for maximum coverage across the city.

McDonald’s have step into summer with the announcement that their iced drinks are back. The delicious refreshing drinks are on sale now and you can get a range of flavours to cool you down this summer; Belgian chocolate honeycomb, Strawberry lemonade and Raspberry Ripple.

A simple but impactful design, the OOH campaign is perfectly executed with little content and the drink range taking prominence in the advert.

Planned by Mediaworks and Source OOH with creative by TBWA, the campaign is running on Metropanel, Bus Shelter, City Box and Phone Kiosks. With close proximity to point of sales and targeting of shoppers and commuters, this will be a very tempting advert to pass by on a hot day.

All on sale until October… the gift that keeps on giving.

Samsung has released the Galaxy S8, its latest upgrade, much to the anticipation of Samsung lovers.

With the full screen interface being a unique feature of the phone, Samsung has rolled out a campaign highlighting the S8’s bigger, sleeker and unlimited design.

The Unbox your Phone – Starry Night campaign is to communicate the clear crisp display of the phone, which creates an exceptional experience for the user when using the phone’s camera, video, computer or TV.

Planned by Starcom and Source Out Of Home, the advert is displaying on numerous OOH formats such as 48 Sheets, 6 Sheets, Bus Shelters and dPods. The campaign, based on visual aesthetics, is the perfect content for an OOH display and looks exceptional on dPods to truly showcase the imagery.

A special build was also created to bring the campaign into life. A Samsung S8 replica traveled to some famous locations in Ireland, to capture the breath-taking views and just how much of that view Samsung can unbox.

Every trolley tells a hundred stories and Lidl is host to them all.

Supermarkets are packed full of family dynamics, cranky teens, demanding children, debate and rows over price and wafer thin vs regular ham. Now, the nation’s obsessions and habits are revealed in Lidl’s new ad campaign by Chemistry, which follows Irish couples, siblings and families around as they carefully – and not so carefully – negotiate their way through the weekly shop.

Chemistry’s latest ad campaign ’TrolleyCam’ allows viewers to have a nose into people’s shopping habits, choices, and of course, the rows that ensue when opinions differ over what to buy, how much to spend, and if, indeed, newborn babies really go through 70 nappies a week.

The innovative new ad campaign follows six real families around Lidl as they do their weekly shop – from a young couple expecting their first child to a mother with her two adult sons.

The filming took place in four stores across Ireland, where the campaign is running across TV, online, print, radio, digital, and Out of Home platforms, planned by Mediaworks and Source out of home.

Pictured: Vicki Fraser (Exterion Media), Alex Kennedy (Lidl), Rachael Kelly (Lidl), Suzanne Torsney (Lidl), Clodagh Ryan (Mediaworks), Orlagh Keane  (Source ooh)

Norwegian Air entered the Irish market last year with their low-cost flights to the USA, and they are back again to promote their ‘fly smarter’ campaign.

Planned by Vizeum and Source out of home, OOH formats being used are 48 Sheets, 6 Sheets, Superside, City Impact and Commuter Square. All adverts have been carefully placed to attract an in-market audience and to create awareness of their low cast fares coming into the busiest holiday season.

The latest installment in the Pirates of the Caribbean franchise, Salazar’s Revenge, is due to hit the big screen on the 25^th May.

Planned by OMD and Source out of home, Captain Jack Sparrow and crew take center stage in the OOH adverts created and placed on formats Adhsel, Luas Light Box, iVision and an eye popping Upright 48 Sheet.

The advert is colourful in design with the main characters showing prominently in the OOH design for quick absorption of the advert.

JCDecaux has been awarded the advertising contract to sell space on bus shelters from January 2017 by the National Transport Authority. Clear Channel is the incumbent.

Currently 1,843 shelters are maintained by Bus Átha Cliath (Dublin Bus) and Bus Éireann.

The agreement covers:

• Maintenance of these existing bus shelters
• The provision of additional bus shelters
• The provision of additional advertising media at existing bus shelters (including digital advertising media)
• The provision of advertising media at new bus shelters and the exploitation of such advertising media by way of sale of advertising rights for both existing and additional bus shelters.

The NTA values the contract at €30 million over its 63 month lifespan. The contract may be extended by up to 39 months at the sole discretion of the Authority.