An Post’s advertising campaign for their new service World Wide Open has launched, making it easier for companies and consumers to sell, buy, receive and return goods, whenever and wherever they choose.
The campaign shows the breaking down of borders and removing obstacles to bring the world closer together using high impact visuals. The campaign was planned by Starcom and Source out of home with creative by Target McConnells. The Outdoor element of the campaign will be running on 96 Sheet, 48 Sheet, Airport Backlit and Metropoles.
The campaign is strategically positioned with an airport presence to serve an international audience.