Spiderman is back on the big screen from the 5th of July, for the latest instalment in the franchise, Spiderman Homecoming.
After his debut in Captain America: Civil War, Peter Parker begins to navigate his newfound identity and attempts to balance his life in high school with his career as the web-slinging superhero Spider-Man. Directed by Jon Watts, the film stars Tom Holland as Spiderman, Robert Downey Jnr as Iron Man and Michael Keaton, as the evil villain Vulture.
In the lead up to the film’s release, Sony Pictures is running an OOH promotion. Planned by OMD and Source out of home, the campaign is running on Transport formats T-side and Capital T, digital screen in malls close to cinemas and Green Screen in anticipation of the movie’s release.