A Lidl Bit of Christmas


Family is front and centre of the Lidl Christmas campaign on OOH in cycle 25. The enticing concept of sharing treats with loved ones over the festive period is conveyed via a wide variety of OOH formats. Large format, in the shape of 48 Sheets, Europanels, Metropoles and Commuter Squares are joined by transport formats including City Impacts and Luas internals while AdTalk and Adshel add further roadside elements.

The campaign is planned by Mediaworks and Source out of home with creative by Chemistry.

December 7, 2015
Posted in: Recent Campaigns
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