Welcome to Source OOH

Connecting the brand and consumer in the modern OOH ecosystem through our imagination, understanding and experience and via the application of exciting, emerging technologies.

As you saw when you arrived, we are Source out of home.

We are part of PML Group, Ireland’s largest Out of Home advertising specialist group.

We are passionate about creating the best Out of Home campaigns around.

We are innovative in our thinking.

We are dedicated in our work.

We are focused on our clients.

We are glad you’re here! Please have a look around and let us know if there is anything we can do for you or your brand.

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Latest News
Centra unveils new brand positioning: ‘Live Every Day’


Centra has announced its new ‘Live Every Day’ brand positioning, which will result in a radical transformation of the brand following significant investment. The transformation will see the introduction of healthier convenient food ranges, in-store renovations and underpinned by a heavyweight marketing campaign. As part of its advertising campaign, Centra is running an extensive promotion on Out of Home.

Planned by Starcom and Source out of home, Centra’s ‘Live Every Day’ Outdoor campaign is running on Adshel, Superside, City Impacts, Bus Commuter Cards, Phone Kiosks and Luas Columns. The campaign creative by Irish International includes a variety of appetising product shots of Centra goods, along with its new tagline ‘Live Every Day’.

Commenting on the announcement, Ray Kelly, Centra marketing director, said: “With Live Every Day, Centra is redefining convenience with a healthier, more innovative offering across our stores. We are revolutionising our in-store experience to position Centra as the ultimate time saver for great food.”

“The change is not just a tagline, there will be tangible proof points that customers will experience, including the refurbishment of our stores. Some of the other in-store changes we have made are simpler, like our decision to make healthier options more prominently available.”

“The in-store experience is critical for our success as we understand that our customers lead busy lifestyles and as Ireland’s leading convenience brand we want to make their lives simpler. Whether they choose to Live Well with healthier choices or every once in a while Live it Up with some well-deserved indulgence, Centra are here to help.”

October 4, 2016


The Hub

Source out of home Ireland welcomes the opportunity to demonstrate the accountability and added value benefits of our range of bespoke tools and services. These form the basis of benchmarking and setting the highest of standards and quality control for all pre and post campaign activity for our clients.





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Before Your Campaign:

Planning is key. Choosing the right formats, the right locations and the right combinations will be the difference between success and failure in your Out of Home campaign. The client service team at Source out of home have the experience and tools to help them plan the best campaigns in the market.


During Your Campaign:

When our campaigns are on the streets, we understand that our clients need to know that they have been implemented to plan. They need to know all sites have been posted on time and in the correct locations. Through Poster Audit Bureau, we have the people and processes to get this information to our clients.


After Your Campaign:

Our commitment to our campaigns does not end when the campaign has run its course. We have invested heavily over many years into researching the effectiveness of our campaigns and in providing the most up to date market information available.


Louise Enright

Director Source OOH R.O.I

D: +353 (0)1 265 0975
M: +353 (86) 720 7186
E: louise@sourceooh.ie

Fiona Kelly

Senior Account Manager

D: +353 (0)1 265 0973
M: +353 (86) 242 4482
E: fiona@sourceooh.ie

Orlagh Keane

Senior Account Manager

D: +353 (0)1 265 0976
M: +353 (87) 627 0044
E: orlagh@sourceooh.ie

Ciara Brennan

Senior Account Executive

D: +353 (0)1 265 0974
M: +353 (83) 169 4031
E: ciara@sourceooh.ie

Ciaran Glennon

Account Executive

D: +353 (0)1 265 0972
E: ciaran@sourceooh.ie

Scott Molloy

Client Service Executive

D: +353 (0)1 265 0977
M: +353 (87) 638 9183
E: scott@sourceooh.ie

Darren Jackson

Director Source OOH N.I

D: +44 2890 260330
M: +44 7989 478377
E: darren@pmlgroup-ni.com

Nicola McNaughton

Account Manager

D: +44 2890 260333
M: +44 7725 259492
E: nicola@pml-ni.com

Source ooh Ireland

63 Lower Mount Street
Dublin 2, D02 DX94
T: +353 1 265 0970
E: connect@sourceooh.ie

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